Gina’s Palm & Tarot Readings is a small business that specializes in psychic and palm readings located right in Cranston, Rhode Island! DDL Advertising works with many sized businesses throughout Rhode Island and Massachusetts providing services ranging from logo design, marketing materials, media buying, SEO, and more!

In this case, we were hired for a few simple, but important tasks. We helped refresh their logo, build their social presence, and guide spiritual minds to their door for readings!

To begin, we gave their logo a refresh by utilizing the graphics in a different composition to maintain a balanced, uniform logo design. The new logo has a refreshing yet innovative spin on the older design. Here is the before and after!

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As you can see, the new logo is more modern and defined.

Next, we worked to improve their social media presence by updating her profile picture and cover photo, both essential for any Facebook business page of course.

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Facebook cover photo design

We also ran a Facebook Ads campaign with lead generation as the primary objective to generate appointments for tarot and palm readings. We had the flexibility to design some creative ads since this is such a fun industry.
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Facebook ad design promoting 50% off Saturday readings

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Facebook ad design promoting 100+ 5 star Google reviews

The Facebook ads highlighted Gina’s over 100 5 star Google reviews and promoted a 50% off Saturday readings special to encourage palm or tarot reading appointments! Results indicated that people were most interested in tarot card readings!
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Facebook ads promoting 1/2 off readings special

With a small budget, we were able to target a specific demo and geographic area. During a month-long campaign, we were able to pass along 8 appointment leads our client.

We love helping local small businesses like Gina’s with basic fundamentals of a solid online presence, especially on Facebook. Check out how we helped another local client, Ken Rocha Collision, in our portfolio piece here!

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