When the holidays are upon us, many things come to mind… shopping is one of them. With today’s times there are so many options it is hard to stand out from the crowd and clutter. Especially with the ability to shop right online.
Wayside Shopping Center in Burlington, MA and Garden City Center in Cranston, RI, both owned by Wilder Co. wanted to do something a bit different from traditional media buying. That’s where DDL Advertising came in and helped the two major properties shine with a big digital push combined with some trust-worthy radio, broadcast and print.
From the Providence Journal post-it notes, Polygonning, to targeted display with retargeting, our team helped them plan a well-rounded effective Q4 buy.
We placed digital media ads on specific ad networks that portrayed shopping, dining and an overall experience you could get during the holiday season.