Bow Wow Labs

In our exciting collaboration with Bow Wow Labs, a Fortune 500 pet care company, DDL whipped up a branding storm that turned heads and wagged tails. Our makeover of their packaging and merchandising design not only made Bow Wow Labs pop on Target’s shelves, nationwide, but also wrapped the brand in fun and safety, making it irresistible to pet lovers. By weaving in a loyalty program, we created a close-knit community, binding customers with the joy of rewarding experiences.

Launching new products became a celebration of innovation, with DDL steering the narrative to spotlight Bow Wow Labs’ creative solutions for pets. Our digital prowess shone through advertising that caught eyes across screens and social media content that sparked conversations and laughter in equal measure. Personalized emails kept the warmth of Bow Wow Labs in inboxes, turning every message into a heartwarming nudge from a furry friend.

From new product rollouts, national CTV, digital and email campaigns to photo and video shoots. Check out all of the ways we have worked with BWL over the years and some BTS.

We even shared the 5 star review they left us on Google.