Reports portrayed the results- one tactic we used, polygonning delivered just over 375,000 impressions between using behavioral targeting, lookalike audiences, and retargeting. The return provided 764 clicks to the website which is a 0.20% CTR and more importantly tracked visitors smartphone devices in November and December that proved more than 10,000 people visited Wayside due to the paid media campaign we ran.
Here is a look at some of the creative used.